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Love Leo

Your Baby Loss Community

Privacy Policy

Last updated: 5 March 2026

Love Leo is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit loveleo.org.uk or interact with us. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Love Leo is a UK-based charitable organisation. We are the data controller for the personal data collected through this website. If you have any questions about this policy or how we handle your data, please contact us via loveleo.org.uk.

2. What Personal Data We Collect

We may collect the following types of personal data:

  • Contact information — such as your name and email address, if you submit an enquiry or sign up to hear from us.
  • Donation information — such as your name, address, and payment details, if you make a donation. Payment processing is handled securely by our third-party payment provider.
  • Gift Aid declarations — your name and address if you choose to Gift Aid your donation, as required by HMRC.
  • Technical data — such as your IP address and browser type, collected automatically when you visit our website. This is used only for security and to ensure the website functions correctly.

3. How We Use Your Personal Data

We use your personal data for the following purposes:

  • To respond to your enquiries or requests.
  • To process donations and, where applicable, claim Gift Aid.
  • To send you updates or communications about our work, if you have asked us to.
  • To ensure the security and proper functioning of our website.

4. Our Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases for processing your data:

  • Consent — where you have given us clear permission, for example to receive email updates.
  • Legitimate interests — for example, to keep our website secure and to process general enquiries.
  • Legal obligation — for example, retaining Gift Aid records as required by HMRC.

5. How We Share Your Data

We do not sell or rent your personal data to third parties. We may share your data with:

  • Payment processors — to handle donations securely on our behalf.
  • HMRC — where you have made a Gift Aid declaration.
  • IT and hosting providers — who support the operation of our website, under strict data processing agreements.

All third parties we work with are required to keep your data secure and to use it only for the purposes we specify.

6. How Long We Keep Your Data

We keep your personal data only for as long as necessary:

  • Enquiry data — retained for up to 2 years after your last contact with us.
  • Donation and Gift Aid records — retained for a minimum of 6 years, as required by HMRC.
  • Email marketing — until you unsubscribe or ask us to remove you.

7. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • Right to access — you can request a copy of the data we hold about you.
  • Right to rectification — you can ask us to correct any inaccurate data.
  • Right to erasure — you can ask us to delete your data in certain circumstances.
  • Right to restrict processing — you can ask us to limit how we use your data.
  • Right to object — you can object to us processing your data for certain purposes, including direct marketing.
  • Right to withdraw consent — where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us via loveleo.org.uk. We will respond within one month.

8. Keeping Your Data Safe

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. Our website uses HTTPS encryption to keep data transmitted to and from the site secure.

9. Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection. You can contact the ICO at ico.org.uk or by calling 0303 123 1113.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page will reflect any changes. We encourage you to review this page periodically.

11. Contact Us

If you have any questions about this Privacy Policy or how we use your data, please contact us via our website at loveleo.org.uk.